Do you have what it takes to be a model? With good looks, you need a striking personality, energy, style, attitude and to realistically figure out which market you fit into. Health & fitness, fashion, commercial, teen, and plus size are just a few of the types of modelling.
Types of Modeling Defined
You do not have to be extra skinny or have a Barbie face to be a model. A bright photogenic face with a pleasing personality could be enough to start a career in modeling.
Let’s have a look at the various types of modeling industries which aspiring models can choose:
Fashion & Commercial Models
Whenever you talk about a model, these are the kind of models which generally come to mind. Fashion models are the models which most of us find in magazines and billboards. They generally have unique features like a great height, larger eyes, or possibly an uncommon hairdo. They are generally chosen by designers to flaunt their latest and exquisite collections in front of audiences.
Commercial models, on the other hand, will have a more approachable look. They have a friendlier face and can be seen in advertisements for everyday products, such as beauty product lines, electronic devices, home decor, or even posters of major grocery stores. These models showcase a healthy lifestyle, smiling face and symmetrical features.
For both of these categories, a female model should as tall as 5′ 9” to 5′ 11”. The ideal and preferred age is usually from 16 to 26 years.
The ideal age for male models is from 25 to 35 years. This is the prime age where they can play a variety of characters, such as athlete, business men, and husbands. A male model is typically 5′ 10” to 6′ 2” with a well-toned and fit body.
Runway models are the ones that we generally see on the ramp. Every designer has their own choices when it comes to picking up models for their clothes. Most runway models generally range from 5’9″ to 5’11”, and are chosen by designers as per their looks.
Plus size models
Plus size models are very popular in America. Most of the people in USA have a fuller figure and prefer wearing plus size clothes, thus the demand for well-maintained plus size models is higher in this region. Most of the big fashion houses like Ford Models and Wilhelmina, among numerous others, have started offering plus size fashionable clothes to people of all ages.
Agencies typically look for photogenic body lines, nice legs, and shoulder length or longer hair. There is a huge demand for plus size lingerie models in this industry.
Health & Fitness Models
Another type of modeling is a health and fitness model. These models are the ones who generally pose for major health magazines, protein bars, supplements, gym equipment, and training products. The industry has a lot of demand for both men and women fitness freaks. Fitness models have to keep their bodies well-toned, athletic and healthy. They need to eat right and exercise to keep their bodies trim and toned.
Although there is a bigger market for men in the fitness category, women make up to 40% of the industry.
Bikini & Lingerie Models
Models in this category should have attractive bodies, busty chest, Barbie like figure, or be very curvy. They are the ones who generally feature in lingerie catalogs, car shows, costumes packaging, and in a ton of other categories. These models can fit into other categories like health & fitness, and commercial modeling.
Agencies are always in the lookout for kids and toddlers who can face the camera confidently. These models bring a lot of innocence and cuteness into the modeling game. These models can be seen advertising for the latest kids garments, toys, games and baby products. This industry includes infants to about 9 years old children.
The only norm is that the kid should not be shy and uncomfortable in front of the camera.
A teenager has a lot of opportunities in the modeling industry. The ideal age for teen models ranges from 13 to 21 years. A lot of fashion houses, teen magazines, teen clothing stores and teen products are always looking for potential talent in this industry.
Teenagers are not required to be as tall as commercial and fashion models, they can be typically between 5′ 7 to 5′ 9. Glowing skin, shiny hair and tons of energy is what teen models should have.
Lifestyle modeling can usually mean a model who is selling the style of everyday living or someone over 30 years old with an approachable commercial look. These models are very similar to commercial models and are actively engaged for lifestyle products, brands, and business product advertising.
Body Part Models
Body part models are needed to sell products such as watches, jewelry, hand creams, and even shoes. Sometimes body doubles can also be used to advertise a product. Generally body parts like hands, feet and legs are used to publicize products. However, you can also find work for butts, necks, abs, arms, backs, lips, and hair.
Fit models are like live mannequins. They do not have to worry about complexion or perfect model looks, they can be called by big fashion houses to model clothes and to make sure that the clothes lay right, and are correctly sewn.
So all you aspiring models out there look for your ideal industry and spot the right clients. Do not get discouraged if you are unsuccessful in the beginning. You need to have a lot of patience and wait for the right opportunity if you want to survive in this industry.